March 9, 2024
As of 2024, about 80% of e-commerce brands have active affiliate marketing channels. With this performance marketing model holding the title of the digital marketing industry’s highest ROAS, it is no secret that yielding partnerships to boost brand visibility and generate revenue is the best way to make the most of your ad dollars. As […]
March 7, 2024
MDS got the opportunity to go to Affiliate Summit West in January and we’re still not over it. ASW hosted thousands of the biggest players in the affiliate marketing industry and we were front and center for it all. We got to sit in on the most relevant conversations taking place in the industry today […]
March 1, 2024
Mosaic is ecstatic to celebrate our wonderful team every day of the year, especially today. The first Friday of March marks the National Employee Appreciation Day. This day was created to give employers a chance to celebrate their team and express their gratitude for their team’s contributions. Our employees are the heartbeat behind the brand; […]
February 28, 2024
Affiliate, or partnership, marketing has a global market value of $17 billion with projections of growing to $27.78 billion by 2027. If you were looking for proof of the effectiveness of affiliate marketing, it’s very much in the pudding. But what makes this form of marketing so effective? Why is it that about 16% of […]
February 26, 2024
Wondering what is CPA in affiliate marketing? It stands for Cost Per Action—an essential affiliate marketing model where you’re compensated for specific user actions, not just sales. It’s a game-changer in how marketers strategize and earn. In the following sections, we’ll dissect CPA marketing, its advantages over traditional models, and provide you with actionable strategies […]